My Garden Flowers

It’s summer and everyone here is enjoying the spell of decent summer weather. The British summers can be very unpredictable so we all try to make the most of it, spending as much time as we can outdoors. Not only do people  enjoy the spell 0f warm weather but so do the flowers in the garden. It’s not only the apricots that are bathing and ripening  in the warmth of the sun but also the peony, the cornflower, the roses to name just a few of the garden flowers that grow in my garden.

My Garden Flowers on Youtube

I have put together a short video of my garden flowers and it can now be viewed on Youtube. For the best result view the video in HD.

Click on the image to view the video.
Enjoy!

Author: Zo Nicholas, Media, Marketing, Publishing. Co-Founder of YORGOO, Ycademy,YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader or Subscribe by Email.

Read more..

• Apricot Season
• Apricot Season
• Cornflower Blue
• Blue Cornflower
• Solanum
• Hidden Treasure in my garden
• Tendring Show Video part 2
• Tendring Show 2010 on Youtube
• Tendring Hundred Show 2010 images
• Tendring Hundred Show 2010 images

Tendring Show Video part 2

More images from the Tendring Hundred Show 2010, an Essex County annual Agricultural event. A superb day out for all the family. The Tendring Show video part 2 is now on Youtube , best watched in HD (High Definition). 

Click on the image to watch the video.

Enjoy!

Author: Zo Nicholas, Media, Marketing, Publishing. Co-Founder of YORGOO, Ycademy,YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader or Subscribe by Email.

Read more..

• Tendring Show 2010 on Youtube
• Tendring Hundred Show 2010 images
• Tendring Hundred Show 2010 images
• My Essex
• Flash Website – My Essex
• Creating a Flash Website
• Online Media Production
• Ycademy Facebook Seminar
• Children Learn by Watching
• Ycademy Facebook Seminar

Tendring Show 2010 on Youtube

The day of the Tendring Show was hot with a cloudless blue sky. Staying cool for both animals and the public was a problem. The show was held in a field at Lawford Park which meant lots of dust being kicked up by animals and humans and cars.  Not the most ideal conditions to take pictures, however some of the shots have been compiled into a video which can now be viewed on youtube.

Video is best viewed in HD.

Enjoy!

Author: Zo Nicholas, Media, Marketing, Publishing. Co-Founder of YORGOO, Ycademy,YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader or Subscribe by Email.

Read more..

• Tendring Hundred Show 2010 images
• Tendring Hundred Show 2010 images
• My Essex
• Flash Website – My Essex
• Creating a Flash Website
• Online Media Production
• Ycademy Facebook Seminar
• Children Learn by Watching
• Ycademy Facebook Seminar
• Children Learning

New Butterfly Images on YouTube

Some of my earlier Butterflies made it to YouTube. From the clip you can see under which conditions the pictures have been taken: it was quite windy and the subject was moving in an unpredictable way. Still it’s a nice lot of Butterfly Images.

www.youtube.com/watch?v=PbVWtNXCNz4

The EXIF data are roughly the same for all butterfly images:

butterflysettings

EXIF Butterfly

As you can see, the pics have been taken with a credit card size point and shoot cam (the c-lux 3 is the smallest Leica available and it has the merit to fit into any pocket). The shots were difficult due to the wind conditions. Towards the end of the YouTube clip I inserted a few seconds of footage shot with the same cam to demonstrate how the subject was moving in an unpredictable way.

The quality of the images are surprising namely when you look at the HD version in full screen mode on YouTube. The wing span of the Butterfly is about 5 cm (2 inches) and yet, the large sizes are still pretty impressive.

No corrections have been applied, just some cropping for reasons of loading time.

Enjoy.

Author: Yorgo Nestoridis, Media Marketing & Publishing, Founder of YORGOO Publishing, YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader, Email delivery, or Kindle subscription.

Ycademy Online Seminar July 2010

www.youtube.com/watch?v=QGPvafADB8s

Media Production Basics for Web Designers and Website Developers

The Ycademy Online Seminar in July 2010 is unique in as much as all participants will be working with some of the most advanced professional tools, such as Adobe Premier Pro, Sony Vegas Pro 9.0, Camtasia Studio 7, Photoshop CS5, Soundbooth CS5, After Effects CS5 and more.

This is a unique opportunity to learn how to produce media (text, sound, image, video) for different destination supports, from the iPhone G4, iPod, iPad to Blueray, passing through CD, DVD, Websites, YouTube, Facebook, WordPress and HDTV.

The Seminar guides participants through the technology and points towards cutting edge applications for multiple devices and supports.

The big picture and the vision of what future website development will be is the framework guiding the agenda of this exceptional Ycademy Online Seminar in July 2010.

Best of all: participants will be able produce HD media with family pictures and clips making events and memorable moments unforgettable.

Author: Yorgo Nestoridis, Media Marketing & Publishing, Founder of YORGOO Publishing, YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader, Email delivery, or Kindle subscription.

Monochrome Website Backgrounds

Semiomantics Evolution and Evo2 websites are media driven. Background images vitalize the sites. In order to keep a homogeneous appearance and to manage contrasts with overlay layers, I recommend to use mainly monochromatic background images.

The best source for backgrounds is photography.

Digital Photography -- Monochromatic Treatment

GlyFada Church Images

Glyfada Church Image in Sepia

www.youtube.com/watch?v=pXSEVPxNrS4

If possible, watch this clip in HD 720 p and blow it up to full-screen view.

I was surprised by the image quality on YouTube considering namely that the images used have been downsized from an original 4000 x 3000 pixels to 1200 pixels wide and the file size of each picture is max. 100 kb compared to the original 4.65 MB jpeg output from the camera.

Author: Yorgo Nestoridis, Media Marketing & Publishing, Founder of YORGOO Publishing, YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader, Email delivery, or Kindle subscription.

Adobe Flash Workshops and Seminar by Ycademy

A  new important Ycademy development cycle will start next week: Adobe Flash will be the focus for the next 3 weeks and beyond as the case may be.

The Ycademy May Seminar, which will take place on May 29 and 30, 2010 will concentrate on practical flash application and template modification accessible to people who have followed the flash cycle as well as for participants who have no clue about flash coding: we will work along two parallel workflows, one focused on flash editing, the second on xml editing.

Photo Yorgo Nestoridis

Flash Animated Photo Album

Here is our ambitious educational plan:

Week 1: Introduction and Graphics Creation and Animation

Week 2: Action Script 3.0, Flash Audio and Flash Video

Week 3: Interactive Flash, Project Editing and Publishing

The Great Ycademy Flash Seminar

The Program of the Seminar will be released shortly, however we already know that the Seminar will focus on productivity and using Flash to increase our service level for the benefit of our customers. Namely we will develop and implement flash based products and add them to our product range.

Pre-requisites

This cycle is for participants who have Flash CS4 or CS5 installed or who will install it shortly. The Trial Version available at Adobe will do for the time of the cycle. Please contact Bianca for more information and the best way of equipping your computer with the software.

It is recommended to follow all daily calls as from Monday, May 10, 2010 to acquire the basics; the calls will be recorded. Recordings are available for free to Ycademy Pros, and they are included in the Seminar ticket available shortly.

The Ycademy Flash Cycle is accessible to beginners and there is no need to have any special knowledge. Basic Photoshop knowledge is an asset but not necessary.

Note

The Ycademy Flash Cycle is the most Cost and Time effective way to take our online Web Design and Site Development business to the next level. Join Ycademy Pro and take advantage of permanent updates and cutting edge of technology made available to interested ordinary people wanting to do extraordinary things.

Author: Yorgo Nestoridis, Media Marketing & Publishing, Founder of YORGOO Publishing, YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader, Email delivery, or Kindle subscription.

Let your Digital Photo Camera shoot HD Video Clips

Exploring the world of Digital Photography and your Digital Photo Camera in particular, you may notice the Video Function on your Cam.

Most recent Digital Compact Cameras render good quality footage, many provide even HD quality.

basket-cover-600

Vouliagmeni Basket Ball

Check it out on YouTube: I was surprised about the quality even in full screen mode: Click HERE.

Run a Video test with your Digital Photo Camera

1. Check if your Camera is able to shoot Video

My credit card size Leica C-Lux 3 has a video function.

2. Shoot a few seconds of footage.

3. Download to your PC

My Cam renders HD in QuickTime .mov format.

4. Edit video with Windows Live Movie Maker

I have added a Cover Picture and an image at the end.

5. Upload to YouTube

Enjoy and share.

Note: While the Leica rendered a 8 MB file, Windows Live Movie Maker returned a 21 MB file and the YouTube flash .flv is a small 650 kb. YouTube HD comes in MP4 with 4.6 MB. The .3gp format for Mobile Phones is as small as 179 kb – accordingly the quality is lower.

Author: Yorgo Nestoridis, Media Marketing & Publishing, Founder of YORGOO Publishing, YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader, Email delivery, or Kindle subscription.

Fresh Fish in Vouliagmeni – Varkiza

To get away from the computer ahead of yesterday’s Ycademy online Seminar, I went for a stroll at the picturesque fishing port of Varkiza next to Vouliagmeni.

I have brought back some nice pics as well as a short clip demonstrating what we mean when we talk about fresh fish :-).

Zoom Burst on the Picture below

I have shot with a small point and shoot Leica C-Lux 3. To make it a bit more difficult for the Cam I took some distance and zoomed into the scene. The cam shoots 30 fps in HD QuickTime .mov format. I have pulled it to Windows Live Movie Maker, then to Adobe Media encoder before loading the clip to YouTube. At YouTube you can watch the clip in various formats up to 1080 p HD!

Even after YouTube compression, the result remains suprisingly good considering that the cam comes with the size of a credit card and is less thick than 1 inch.

Fresh Fish in Varkiza

While the Windows Movie has a file size of over 23 MB, the flash compression as used by YouTube reduces the size to below 1 MB, while preserving HD Quality.

See YouTube HERE.

Enjoy!

Author: Yorgo Nestoridis, Media Marketing & Publishing, Founder of YORGOO Publishing, YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader, Email delivery, or Kindle subscription.

New Adobe CS5 Master Collection

It’s smashing, exciting and a milestone, the new Adobe CS5 release! no reason to try to describe all the new goodies wrapped up in the new pack, just go and have a look at the launch presentation at Adobe. Product delivery to the public is expected to start in May.

The single most important reason to buy CS5

If you watch through the various presentation clips, you fill see that for every product being part of the CS5 Master Collection Adobe presents 5 main characteristics. I was wondering, what would be my synthesized single best reason to switch from CS4 to CS5.

With CS5, Adobe introduces eye-bleeding cool features, and loads of them. However one main argument is that the somewhat oldish programs like Photoshop, Flash and After Effects become much more productivity oriented and user-friendly.

Adobe CS5 will definitely make professional tools available to a wider audience and grant a smoother and much more effective workflow. This is where individuals, Home Business Builders, free lancers, designers and developers will find a true possibility to run a media design, development and publishing business as a one-man show. Or, there will be less need for outsourcing, coding, sharing to get a better result faster.

yn

Yorgo Nestoridis Media Publishing

Adobe CS5 from the point of view of Ycademy

Ycademy, our online Educational Arm has been organizing trainings, workshops and seminars focusing amongst others on Web design and Web site development with Photoshop for some time and we are aware of the difficulties Photoshop represents for the average part-timer or newbie. However with some smart add-on actions, filters and plugins, Photoshop became accessible to average computer users. The new CS5 however makes things much easier in as much as complex manipulations can be executed in just seconds, such as moving, replacing or deleting objects from a photo for example whereas as the case may be, Photoshop will automatically replace the object with the appropriate hypothetical background. Smashing!

Whether you use Lightroom or not, the new Photoshop CS5 is a highly efficient image editing tool, not just for graphic designers, but also for Photographers. The interaction of the various tools provided in the CS5 Master Collection or in any CS5 Pack for that matter, provides a fantastic training environment where I am sure we will have new opportunities to help many people to become familiar with professional tools, cutting edge technology and the joy of exceptional results.

CS5 is in the trend: visual expression has become part of our day-to-day language due to the proliferation of mobile devices and social networks. Amongst all the internet users there will always be a good number who  are reaching out for quality, style and the best possible image or branding. Adobe CS5 is a bundle of tools allowing anyone using it to communicate better and in more creative ways. I am looking forward to explore CS5 with our first training group in June.

global300

Web Design and Web Site Development

Adobe CS5 from the point of view of Semiomantics

It has never been and it still is not Adobe’s cup of tea: semantics! The proliferation of more visual communication provides increasing challenges for Semiomantics and in fact our way to optimize editing and publishing of visual content and media (images, movies, sound) has still a long way to go and a brilliant future ahead. In short: the more visual content customers publish, the more they will have the need to use Semiomantics tuned scripts to reach Google Top 10or to show up on Bing’s top end. More important even: Semiomantics Approach to Facebook with the new Semiomantics Flash module, which will be released in May, will open completely new perspectives for agents and customers.

Adobe CS5 from the point of view of YORGOO

YORGOO, focusing on free traffic and free leads will wake up soon, simply because we come close to the end of a long development of new content for YORGOO, focusing namely on social networks and Search Engines in the broadest way. YORGOO will remain a starting point for online Marketing efforts and help people to connect quickly with environments where the people are, where the target customers are looking for products and where people interact. The YORGOO approach will remain a no-profit no-ads program and oriented towards all those who want to start an commercial online activity with limited means and high perspectives.

More soon.

astir300

Media Design

Adobe CS5 from the point of view of ChiHosters and Hosting South Africa

More media and more sophisticated media, more creativity and more creation, faster internet lines and computers entail larger file sized and more media oriented hosting needs. At ChiHosters and Hosting South Africa we have planned ahead; entrusting large freely accessible networks with your copyrighted media is not the safest way to protect your interest. Hosting your originals on your own server or host in a reliable way is a necessity for professionals as well as for many security conscious individuals. We are providing the most cost effective solutions in the industry, namely for small enterprises and individuals. Expanding the activity to high end hosting services are under discussion.

Adobe CS5 from the point of view of YORGOO Media

A year ago we have stalled the YORGOO Media development for different reasons, namely because we were not satisfied with the WordPress MU development as well as with the hosting capabilities we had. With the release of WordPress 3 and the possibility to provide advanced media streaming, YORGOO Media is high on our list of priorities since it will provide highly efficient Semiomantics signed publishing solutions to the over 70 000 YORGOO subscribers.

More shortly.

semio300×300

Yorgo Nestoridis Publishing and Editing

Adobe CS5 Ripoff Pricing Policy

As other companies, such as Microsoft, Adobe has a discriminatory pricing policy, privileging the American Markets. Why the heck should Adobe Products cost more in Australia and Europe than in the USA? Funny, that such a high tech company, with a global approach has such a narrow, short sighted pricing policy. It’s comparable to the pharmaceutic industry and there we know what the natural reaction of the markets are. If anyone from Adobe reads this: tell your boss, time has come to change your rip-off attitude, the global market is looking for global pricing.

More about Adobe CS5 pricing shortly.

Author: Yorgo Nestoridis, Media Marketing & Publishing, Founder of YORGOO Publishing, YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader, Email delivery, or Kindle subscription.

Yorgo Media Design

Media Design, Editing and Publishing are a passion, my passion. Every week there are new challenges and advanced technology based applications enable most anyone to design, create and realize interesting media projects.

Taking things to the next level, I am experimenting with video. Not an easy task but a rewarding one. My first Intro Clip is for Semiomantics and I have loaded it to Youtube, Ycademy Digital Photography and Yorgo Design:

youtube

YouTube

ycascreen

Photo Ycademy

ydesign

yorgo design

If you wish to have a live look at this exercise, please click HERE.

Author: Yorgo Nestoridis, Media Marketing & Publishing, Founder of YORGOO Publishing, YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader, Email delivery, or Kindle subscription.

Google Wave Seminar by Ycademy

Google Wave will be featured on Ycademy’s November Online Seminar on Saturday-Sunday 21/22 November 2009.

Get your Google Wave Invitation

All seminar participants will get an invitation to Google Wave. Please consider that Google needs to “lick a lot of stamps” to send out the invites; the latest invitations we sent out took 5 days to reach destination.

How to Participate at the Seminar

The Main Topic of the Seminar is Social Network Publishing, Google wave will occupy only about a third of the time of the seminar. To register for the seminar, please click HERE.

Once you are registered, please send a mail to Bianca (at) ycademy.com specifying your Gmail address, so we can invite you to Google Wave.

Some Features of Google Wave

The fun of Google Wave is in the customization of the Tool. You can use it exactly for what you want by pulling in extensions and applications.

Vouliagmeni on Google Wave

Vouliagmeni on Google Wave

Show your friends where you live with a click of the mouse: here you see the insert of Vouliagmeni on Google Wave.

Record Audio Messages

Sound Recorder

Play Sudoku on Google Wave

Sudoku on Google Wave

On Google Wave you can play Sudoku allone or with and against friends – collaborative Sudoku so to speak :-).

Video Chat on Google Wave

At any time just insert a Video Chat:

Video Chat on Google Wave

Add Google Search results to your Wave

Google Search Results can easily be shared by Wave:

Add Google Search to the Conversation

Collaborate with Google Wave

During the seminar we will use Google Wave as Collaborative Platform and use the tool in a productive way. You will enjoy!

Author: Yorgo Nestoridis, Media Marketing & Publishing, Founder of YORGOO Publishing, YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader, Email delivery, or Kindle subscription.

Read also:

• Google Wave on Yorgo Nestoridis
• Wave Seminar Hits Google Top 10
• Google Wave Walk Through by Ycademy Online Seminars

YORGOO Media a unique Online Publisher

YORGOO Media has been set up to implement Media oriented Publishing Technology and to make such technology available to a large public.

Media Publishing Oriented

Online Publishing has become very popular, namely due to the development of Web 2.0 applications, made available on social networks. YORGOO Media recognizes the limitations of social networks and develops publishing tools out side the closed vase environments of social networks and membership programs to provide search engine efficient solutions.

The trend to Media Publishing is explosive namely due to the proliferation of mobile devices, digital cameras, i Tunes, i Pods as well as the desire to share private media in a meaningful way. Slide Show evenings, Super8 home projection, scrap books and photo albums needed to find practical online solutions beyond the limitations social networks can offer.

YORGOO Media is exploring the  use of multi-media features on personal and professional websites with the goal to provide interactive media solutions.

Freedom of Speech and Expression

Freedom of Speech and Expression online finds it’s limits in technology, cost and personal know-how. YORGOO Media strives to provide the best technology at the lowest cost. To acquire the necessary know-how Ycademy Online Seminars provide the ideal solution for online publishers with monthly 2 days events and weekly live calls.

YORGOO Media Test Results

For ten days extensive tests have been conducted to test YORGOO Media’s unique framework: YORGOO Media is the only Multi-user Blogging and Social Network which includes all features and advantages of a self hosted Semiomantics site. Paired with BuddyPress and the most aggressive publishing features YORGOO Media has proven in this short time how attention grabbing YORGOO publishing can be. Check out our test results on Great Brak River featuring unequaled performance (you may have to read between the lines) with Africa YORGOO Media.

YORGOO Media Features

YORGOO Media provides users with a Social Media Blogging and Networking platform second to none. In fact, YORGOO Media is the automated and application oriented implementation of the YORGOO Publishing Concept as described by Bianca Gubalke a few weeks ago subsequent to the Ycademy online Seminar in February 2009:

YP Concept 1

YP Concept 2

In these two clips, Bianca finds her way through the YPC and demonstrates a possible application of the YORGOO Publishing concept. Her subsequent implementation using her self-hosted sites has proven to be efficient and crowned by success on all targeted keywords.

This concerns sites such as Bianca Gubalke, the Author site, Auction Talk Live, an authority site, Touch Vision Talk, a second authority site on YORGOO Press, the Online Profile on cashflowin.com and of course a load of self-hosted YORGOO Blasters.

The problem with that concept is of course: it’s work. It’s a struggle with technology, hosting, configuring and more. Bianca wants to focus on editing her original content and creations, rather than spending time on cleaning MySQL databases, maintaining a server,  upgrade plug-ins, tweaking and tuning, running after email server issues, or many other such tasks which are time consuming and which can be outsourced at a relatively reasonable cost.

YORGOO Media offers a hosted, yet fully customizable solution for exactly Bianca’s user profile. The YORGOO Media Platform offers it’s users the possibility to set up on one account multiple blogs and to integrate them with the YORGOO Media Social Network.

Author Blog: a fully Semiomantics enabled Author Theme (Yorgo Private) is preloaded and pre-configured exactly the way Bianca’s Author blog. For Authority Blogs different solutions are built in, namely a clone of YORGOO Publishing (Auction talk Live to come). The YORGOO Blaster is working brilliantly on the platform. Additional themes are loaded, namely the famous Atahualpa which can be customized by users to build over 2300 themes.

The only Semiomantics theme we could not integrate to satisfaction so far is YORGOO Press, namely because of its extravagant dealing with images and videos. Future development may remedy.

The BuddyPress integration allows to meet people, form groups, exchange messages, wires and share blog content. BuddyPress puts the individual Google-efficient blogs straight into the context of a social network. Cross links to major Social Networks such as Twitter or Facebook provide completely new perspectives. One of the consequences is: the most incredible multi dimensional lead generating system (more about this aspect in a live call and at the next Ycademy Seminar).

The Ultimate YORGOO Media Kick

With the release of VideoPress, YORGOO Media has the possibility to build it’s own streaming video platform integrated in right into the existing multi-user environment.

This is the most amazing add on to any publishing platform: get live video streaming to your site. But there is more: users can upload and share most any format of video, from YouTube to personal clips taken with the own video cam, from iTunes to windows media to mov and AVI formats.

VideoPress is a one-click application that allows you to create streaming high definition videos on your blog, or anywhere on the web. You can even create an instant video podcast right from your blog feed.

Technical Requirements

To realize our plans with YORGOO Media we will need to build the necessary hardware on server side. Here an idea of the Architecture required:

Video Press Architecture

(Click to see in original size)

The feature  requires at least one file server and one dedicated video transcoder. Considerable amount of PHP coding and system administration skills are required to install, customize and deploy these modules. I let you appreciate the beauty of the architecture on the image above.

The cost of the Project

There are two main cast factors: hosting and development. Development can be kept low as we can do most if not all of the required tasks in house. Hosting is another issue: without the Video features we have reached the limits of a dedicated server with just 12 users who have loaded some 80 sites all in all and who have set up over 400 feeds coming in, without counting internal cross feeding. Massive pinging and links out complete the fast growing expansive communication network.

Our tests show that hosting cost will mainly depend of the features we allow users to dispose of. However, the ideal would be to preserve complete freedom of expression and publishing, using the best and most efficient techniques. To exactly evaluate such cost we need to run additional tests, namely with the video streaming feature in combination with the best Semiomantics features.

The Economic Model

Cost for the YORGOO Media products can be covered in two ways:

Free YORGOO Media users with access to basic functions: Admin reserves the right to place ads to free sites.

Professional users with ads free sites will have to upgrade on a per feature, per month or per year base.

Partners: possibly we will have to invite partners to carry the cost of the network.

The Target Customer

YORGOO media is for anyone who would like to publish in a clean environment, hassle free, branded and yet keeping complete control over content while participating in a Social Network of like minded publishers. YORGOO Media is also for Home and Small Business owners as it allows to create great visibility at the lowest possible cost. Networkers will appreciate YORGOO Media for its lead generation qualities as well as to communicate with co-workers and prospects.

Finally: private people who would want to share media and to use the Internet in a customized way, far from the big brother sites who tend to collect personal and behavioral data for their own commercial purposes.

We will inform about further development of the thrilling YORGOO Media project

Author: Yorgo Nestoridis, Media Marketing & Publishing, Founder of YORGOO Publishing, YORGOO Press and Semiomantics.

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