This post describes Goals and Means used for Herbalife Marketing on Twitter, Facebook and Google. Please read first Part 1 and Part 2 of this Guide.
1. You have a lead capture page to which you need to drive traffic for conversion. (The page you target with your Google Ads)
2. You have an online shop or Product page to which you need to drive traffic.
(If you don’t have any of these, it does not really matter as you can create them during the set up here.)
Put your lead generator and product page in front of as many interested and ready to act people as possible, targeting the audience at Google, Twitter and Facebook to generate a growing number of sales and downline networkers in a streamlined and mostly automated way.
Sounds like a Great Challenge! But I will give myself the means to tackle it and the focus to succeed.
I will not discuss here automated and manual lead and customer follow-up systems as most Herbalife Teams get solutions from their upline Leaders.
As I am not a Herbalife Independent Distributor, I would like to offer to you, dear reader and Herbalife Independent Distributor the opportunity to profit from this demonstration and Guide, by letting our Marketing Machine drive traffic your way.
Use the comment box below to punch in (use the original post HERE to do this):
1. Something about You in two sentences (who and where you are, and something about your experience with Herbalife (Product and/or Business)). A link to your picture online will help.
2. Punch in the link to your lead generator (opt-in page) for business
3. Punch in the link to your product page
4. Punch in your primary targeted keyword for Business and the keyword for your Blockbuster product.
(Please remember: the Keywords are benefits your potential customers or partners are looking for.)
( Your comments will not be public unless you want them to be – just mention Public)
I have been building sites for years namely for networkers and marketing oriented people. Experience tells us, that if you don’t give yourself the appropriate means, you will never ever reach any tangible goal. It is therefore important to make sure your expectations are not beyond your means.
I remember John Peterson talking here in Athens in 2002 about the Carpenter who needs a set of prerequisites to build his piece of furniture and to succeed in his profession: the wood, the plan, the tools and the skills or knowledge PLUS COMMUNICATION.
Same here, we need to assemble the means which correspond to our ambitions, goals and purpose.
I will not go into the details about budgeting it all, I just take a short cut and budget for my online business $2000 and 4 hours a day, to be spent on infrastructure, knowledge and marketing to succeed on my 90 day plan with the following short term goals:
Goal 1: Rank on Google Top 10 at least with one entry under my 3 main keywords
Goal 2: Get daily 10 leads to follow-up upon for business expansion (from Google, Twitter, Facebook)
Goal 3: Sell one product daily
There you go! 4 hours per day and $2000 that’s what I will invest during 90 days to make my baby fly. If you invest less time, you have to increase the cash budget and if you want to move faster, you increase time and cash.
This plan is basically what I used back in 2002 to go from supervisor to GET in 90 days, winning by the way the 2002 Herbalife summer cruise bonus available for high performers.
To be present online, you need to edit and publish; you become an editor and publisher by setting up your website and by adding content to it which will attract readers.
As you have not yet had the opportunity to send me your keywords, I will use a generic domain name:
Nutrinsider.com
which I have registered at yorGOdom, our in house domain host we have set up back in 2003 to ensure full control over domains as well as tons of free stuff and unequaled customer service.
Budget: $12.95 per year.
I want to use the best site scripts for this purpose to ensure high performance on Google and high speed automated communication with Social Networks as well as Bookmarking Networks.
You may have noticed, that any post I publish, reaches Google Top 10 under its main keywords, like our first posts in this series about Marketing Herbalife on Twitter, Facebook and Google. There is a good reason for it: I use Semiomantics Scripts for all my sites.
Example: Marketing Herbalife as seen on Google:
You may check out also Marketing Herbalife on Google, or Marketing Herbalife on Twitter or Marketing Herbalife on Facebook … my publications dominate the Google Top 10.
I get to start with a Semiomantics NewsCast Script which retails for $750, expandable to$1250 by adding a shop with semantic features driving shop items to the top of Google (the only shop which get’s products top ranked as far as I am aware of). We don’t need this add on as you have a product site or shop.
So, I spend $750 for my script and the Good News: I will never spend on Google Ads again :-) because my site is taking me where I would advertise for free, all day long, 365 days a year and I can multiply my entries.
Semiomantics Scripts are modified, tuned and optimized WordPress based semantic publishing frameworks. If you are interested in a Semiomantics site, please contact me.
I just use the ChiHosters Unlimited Pack at $35 per year, which hosts some of my most important sites, such as YORGOO Publishing. This is a hosting pack, probably the best deal in the market, we have created for our own purposes and friends and namely to host self hosted WordPress and Semiomantics sites.
For the purpose of this demonstration I will just set up a new Twitter Account with the user name Nutrinsider a niche network builder for the purpose of my Herbalife related Marketing.
On Facebook you can use your personal site or you set up a new account where then we will add our professional page.
To complete my initial mini publishing network I grab a YORGOO Booster or a YORGOO Blaster script for my niche sites. That’s another $67.
I have now spent $864.95 and I have eliminated all my Google Budget for years to come while raking in loads of Google traffic. My new budget projection would be, that I will probably not spend more than $1200 from the $2000 initially set aside to reach my goal, unless I want to build a high performance Semiomantics tuned store and a follow-up system.
Now let’s start putting some of our time into the business and get the online show up and running.
Continue reading Marketing Herbalife on Twitter, Facebook and Google Part 3
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Author: Yorgo Nestoridis, Media Marketing & Publishing, Founder of YORGOO Publishing, YORGOO Press and Semiomantics.
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